From the properties of Korean cosmetics, some of the most effective can be distinguished. The means from Korea usually have brightening properties. Korean women consider fair skin to be particularly beautiful. At the same time, all decorative cosmetics have a high level of photoprotection, which slows down skin aging. All products have a good moisturizing effect. This contributes to the lasting youthfulness of the skin. That is why all products – decorative and care products – have such an effect. Double cleaning is another secret of Korean cosmetics brands. Deep cleansing has a very positive effect on the skin, as the pores open well, the number of inflammations decreases, the skin regains elasticity and a healthy appearance. This is made possible by a multi-stage cleansing, as a rule, the skin is first treated with foam and then with hydrophilic oil. The method of such cleaning is very important in megacities, where the air is very polluted and everything settles on the face.